Growing up, Lauren Weber rationed shower time, wore extra sweaters indoors to fend off the chill of her faintly heated house, and was driven around town with her father using hand signals during turns to extend the life of the car’s lights. Weber’s family was neither poor nor eco-conscious ahead of its time. Her family was, to put it bluntly, cheap.
Weber’s In Cheap We Trust: The Story of a Misunderstood American Virtue, inspired by her own (under)spending habits and childhood of scrimping at the behest of her “maniacally cheap” father, traces the pendulum swing between frugality and conspicuous consumption through American history.